New GRASP Logo Marks 15th Anniversary
The Great Apes Survival Partnership (GRASP) is commemorating the 15th anniversary of its work protecting great apes and their habitat in Africa and Asia through a new logo that will be used throughout 2016.
The 15th anniversary logo incorporates GRASP’s existing logo and distinctive leaf design, but is rendered in a mosaic of bright “pop” green and blue colors in Museo font. The logos of the United Nations Environment Programme (UNEP) and the United Nations Educational, Scientific, and Cultural Organization (UNESCO) – which jointly host the GRASP Secretariat – are also included.
“Diverse partnerships such as GRASP offer promise for conservation success in the years ahead,” said UNEP executive director Achim Steiner. “Fifteen years ago, GRASP was established to help stave off the imminent extinction facing great apes. Since then, its broad partnerships have grown to ensure a long-term future for this wildlife by addressing issues such as sustainable development, extractive industries, habitat loss and disease. After 15 years of rising to these challenges, there remains great promise and work to be done for the next 15.”
The GRASP 15th anniversary logo will be displayed on GRASP internet and social media sites, merchandise and promotional and communications materials throughout 2016.
“The GRASP 15th anniversary logo is an appropriate way to mark this milestone,” said GRASP programme coordinator Doug Cress. “It reflects a global commitment to great ape conservation that is distinctive, visionary and unique.”
GRASP was established in 2001 as a Type II Partnership within the United Nations system. GRASP is comprised of 102 partners that include national governments, conservation organizations, U.N. agencies, research institutions and private companies, each of which is committed to protecting chimpanzees, gorillas, bonobos and orangutans and their forest homes.
The partnership has grown by 24 percent since 2013, adding partners that focus on priority areas such as illegal trade, disease, habitat protection and Green Economy.
The GRASP 15th anniversary logos amd media kit is available in English and French versions are available for sharing here